The object of Mr Longtale is as stated before not to sell records. The object is to turn your Art into COMMERCE. This is the Internet's first Artrepreneurial site.

We need to work with you to find out what you do, what skills you have to offer and what your audience is and what they want. Then we help you monetise your skills.

We need an accumulation of artists under the Longtale Banner so we can get discounts with merchandise manufacturers as well as attracting consumers to the Longtale store. The Longtale store will become a very important safety net for you as whenever you have any leftover merchandise we will try to off load it through the Longtale outlets. In the UK & Europe we have the WOMAD Shop to do our fulfilment. We are currently negotiating in the USA with a fulfilment house.

We will look at exploiting your audio recordings and also all the associated imagery and lifestyle accoutrements. Your Band will have its own demographic and its own lifestyle fans – once we have them identified we can begin to target them (in the nicest possible way)

The obvious commerce is

• Digital distribution

• Physical distribution

• Tour Merchandising

• T Shirts

• Buttons

• Posters

• Post Cards

• Key Rings 

• Your own Bands special quirk

• anything else we can identify

All the above we can discuss and plan – every band is different and they all have their own ideas of what is good and what is not.

Then we will look at the film, TV, Advertising and Gaming industry and do what we do well.